How we create our content

Bubi writes about pregnancy, children's health and motherhood, topics where every word matters. This policy describes how we work.

Updated 27 September 2026

1. Who writes

Articles prepared by our team are signed by the bubi editorial team. When a specialist writes an article, we show their name and a link to their profile.

2. Our sources

  • For health topics we rely on recommendations from public institutions and professional societies, for example the Slovak Public Health Authority, the Slovak Ministry of Health, the Slovak State Institute for Drug Control, WHO, NHS or the American Academy of Pediatrics.
  • We list the sources under every article.
  • Bubi is made in Slovakia and some articles describe Slovak practice (for example the vaccination schedule). Where practice in your country differs, follow your doctor's advice.
  • We check medicine dosages against the official summary of product characteristics. The package leaflet and your doctor's or pharmacist's advice always take precedence.

3. Medical review

Health articles are gradually being reviewed by medical professionals. Once reviewed, the article shows the reviewer's name, specialty and the review date. If an article does not show this, it has not been medically reviewed yet.

4. Artificial intelligence

  • We use artificial intelligence tools when drafting texts and translating them into Czech and English.
  • Every article is published by a person from our editorial team, who is responsible for its content.
  • Bubi AI answers questions based on our articles and knowledge base. It is a language model, it can be wrong and it does not replace a doctor.

5. Updates and corrections

  • Each article shows its publication date and the date of its last update.
  • Information that changes regularly, such as the vaccination schedule, is checked at least once a year.
  • You can report a mistake at ahoj@bubi.baby. We will fix it as soon as possible and update the date for substantial changes.

6. Independence

  • Nobody pays for what our articles say. If we ever publish advertising or partner content, it will be clearly labelled. We never run hidden advertising.
  • Products in articles come from partner e-shops and each shows its shop. The shop pays us for clicks, but that does not change what we write about the topic.

7. Health comes first

Bubi content is for information only and does not replace an examination or advice from a doctor. In an emergency call 112.